IED - Istituto Europeo di Design Spa

Master in Fashion management

IED - Istituto Europeo di Design Spa
En Barcelona (España)
  • IED - Istituto Europeo di Design Spa

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CURSO PREMIUM

Información importante

Tipología Curso
Lugar Barcelona (España)
Duración 11 Months
Inicio Enero 2019
  • Curso
  • Barcelona (España)
  • Duración:
    11 Months
  • Inicio:
    Enero 2019
Descripción

Would you like to develop skills and tools that will enable you to start a career in the fashion management field? If so, this Master’s programme may be of interest to you.


Due to the frantic speed with which fashion articles are launched nowadays, and faced with consumers who are more and more demanding, it is of prime importance that products reach the final consumer exactly as they were presented, without defects, at a suitable price and in the stipulated time. On the other hand, factors like the consolidation of new technologies, real time, the development of new markets and production decentralization, force the textile sector to be constantly seeking solutions and improvements with which they can innovate and succeed. To anticipate and face up to these changes, fashion companies increasingly need professionals able to quickly handle very complex production processes.
The blended Master in Fashion Management is based on acquiring knowledge in the spheres of management, marketing and purchases, thus enabling students to gain skills and practical experience in the management of fashion products in prêt à porter, accessories and cosmetics. Starting from this premise, the master was created to train professionals in the sphere of development, management and distribution of the fashion product in its widest sense, and from an international perspective.


If you want to enjoy all the benefits of the course, contact with us through our website so we can offer all the information most relevant to you.

Información importante
¿Qué objetivos tiene esta formación?

The blended Master in Fashion Management trains versatile professionals able to fit into the work team of a large company, and it contributes guidelines for all those professionals beginning their own professional adventure. To do this, the master is based on a complete theoretical-practical programme, with activities which are very similar to professional reality, along with the transmission of the experience of the professionals teaching it.

¿Esta formación es para mí?

Students with a degree or diploma in the area of Fashion, Marketing and Product Management. Professional experience is also valued.

Instalaciones (1) y fechas
Dónde se imparte y en qué fechas
Inicio Ubicación
Ene-2019
Barcelona
Barcelona, España
Ver mapa
Inicio Ene-2019
Ubicación
Barcelona
Barcelona, España
Ver mapa

¿Qué aprendes en este curso?

Marketing
Fashion Management
International
Team Training
Trade
Communication Training
Production
Product Design
Product Management
Fashion Product

Programa académico

description

Objectives:

Among other objectives, we stress:

- Acquiring global knowledge about the complex world of fashion and how its market works.

- Knowing about the life process of the fashion product, from its design, to production and sale.

- Understanding the important part played by marketing and brand management in fashion.

- Acquiring the necessary tools to be able to apply profitability and efficiency criteria.

- Acquiring the industry’s key negotiation and management skills.

- Understanding the role of the commercial department and the different distribution and sales channels.

- Understanding the management of a physical and online store.

- Acquiring the tools necessary to be able to become a future entrepreneur.

 

- Understanding the cosmetics sector as a fundamental part of the fashion business.

Methodology: The blended Master in Fashion Management has a didactic methodology that is applied to both the specific content of the master and to the common transversal area of the 4 schools of the IED Master (Design, Fashion, Visual Communication and Management). The Intensive MA Programmes are based on a methodological structure divided into:

- Online content at the beginning and end of the programme, through the IED Madrid’s e-learning platform.

- An attendance-based section, concentrated into three months, with the aim of developing the keys of the didactic programme with a range of professionals, combining projects, concepts and experience.

 

Professional Opportunities: students who study this programme will acquire a multidisciplinary training, perfect for working in the competitive fashion industry. They will be prepared to enter both national and international companies with a worldwide presence. Also, the comprehensive study plan will enable students to opt for various job opportunities and even start their own business:

- Product Manager

- Brand Manager

- Distribution Manager

- Buyer

- Merchandiser

- Retail Manager

- Trade Marketing

- Key Account Manager

- Consultant

Credits: 60. The teaching programme of every IED Master course is based on the criteria set by the European Space for Higher Education (ESHE). The IED Master follows a credit system that matches the structure of the European Credit Transfer System (ECTS). The IED Master only offers its own private qualifications.

Schedule: Monday to Friday from 9.30 to 13.30 and from 15.00 to 18.00

Online module: February – April 2015.

Attendance-based section: April – July 2015.

Development and submission of online thesis: July – November 2015.

Language: english