
MBA - Communication & Public Relations
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La escuela es capaz de dar salida a líderes muy preparados, y hay mucha diversidad de estudiantes.
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Múltiples y diferentes culturas, profesores muy buenos.
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Great multiculturism and melting pot. Classes are relatively easy for an MBA program. Professors are good and I learnt a lot through the case studies format.
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MBA
En Barcelona (España), Genève (Suiza) yMontreux (Suiza) y 1 sede más.

Descripción
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Tipología
MBA
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Lugar
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Horas lectivas
500h
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Duración
1 Año
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Inicio
Fechas disponibles
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Prácticas en empresa
Sí
EU business school presents through the portal Emagister.com the MBA in Communication & Public Relations.
Consumers have become active participants of the digital world and have blurred the line between brand and consumer. A company’s communication and public relations professionals are vital to any organization and are key in establishing and maintaining relationships with the target audience.
This major will cover various topics such as structuring public relations campaigns, media strategy, organizational communication and ethics, while addressing a wide range of communication and publicity concerns.
Precisiones importantes
Documentos
- Francesca's Special Events Packet_Childrens.pdf
¿Qué objetivos tiene esta formación?:
The topics covered in this major include structuring public relations campaigns, ethics, media strategy and planning, organizational communication and oration in a variety of contexts.
Requisitos: Students must have a bachelor’s degree from an accredited college or university. Students must also have an intermediate English level.
Para realizar este curso debes tener uno de estos niveles de estudios: Grado universitario, Master, Doctorado
Prácticas en empresa
Sedes y fechas disponibles
Ubicación
Inicio
Inicio
Inicio
Inicio
Inicio
Materias
- E-business
- Relaciones institucionales
- Negociación efectiva
- Negociación comercial
- Management
- Relaciones profesionales
- Relaciones públicas
- Finance
- Marketing
- MBA
- Communication and Public Relations
- Human Resources Management
- Strategic Management
- Mass media
- Management Information Systems
- Management Skills
- Quantitative business methods
- Legal environment
- Managerial economics
- Media Law
Programa académico
- Management Skills
- Organizational Behavior
- Managerial Accounting
- Marketing
- Quantitative Business Methods
- Negotiation (seminar)
- Business Law (seminar)
- Industrial Visits and Guest Lectures
TERM II
- Finance
- Human Resources Management
- Global Economics
- Strategic Management
- Management Information Systems
- Communication Skills (seminar)
- Job Career Planning (seminar)
- Industrial Visits and Guest Lectures
TERM III
- Public Speaking & Public Communication
- Public Relations
- Organizational Communication
- Mass Media Strategy, Planning & Media Law
- Practical Applications in Public Relations
MANAGEMENT RESEARCH METHODS & DISSERTATION
- Management Research Methods Module
- Dissertation
Información adicional
Prácticas en empresa: No incluidas, pero disponibles
Alumnos por clase: 25
MBA - Communication & Public Relations